1/16/2006 Next Generation Point of Sale (POS) Solution for Winery Tasting Rooms, Introduced by Industry New Comer San Diego, California - January 16, 2006 Integration is the key to many business software applications and Innovative Integration is the key to Just My Wine - Point of Sale for winery tasting rooms. JMW POS is tightly integrated with the JMW Wine Club software that was released in early 2006 as a technologically advanced fully featured Wine Club solution. While tasting room cashiers can enjoy their choice of touch screen terminals or the more traditional keyboard and mouse style systems, the truly exciting part of this solution is the ability to preview wine club member data on the new sale screen. As a guest prepares to check out in the tasting room, the cashier will scan their membership ID card or enter the guest’s information into the POS system. Instantly, information relating to their club type, last purchases, membership date, product preferences, discount level and more appears on the screen. There is no better way to enhance any retail guest experience than to communicate at a personal level using accurate and current information. "Building our Point of Sale module has been an exciting experience for all of us on the @Better Results team. We started this project with some very aggressive timelines and goals - so it is really rewarding now that POS is shipping. The unequalled functionality of our newest product certainly separates us from the pack." States Jeff Jakus, @Better Results' President. With the addition of the Point of Sale module to the @Better Results product line, the JMW Winery Management product suite was born. JMW now includes Wine Club Management, Tasting Room POS with two new modules on the drawing boards - JMW Biz Tracker accounting and JMW Wine Tracker which is a sophisticated Winemaking Process Log. "Technology is the basic building block of any software product, and we only use leading edge tools." comments Brian Riedlinger, CTO and founder of @Better Results. He continues "all of our products are based upon Microsoft's .NET platform giving us an edge on our competition with integrated database, web and local client interfaces. We are not limited by traditional technology barriers and we can integrate with any industry standard SQL database or alternate wine industry operations software." @Better Results, Inc. is headquartered in San Diego, California and is a leading provider of innovative software solutions for the wine industry. In addition, @BRI maintains one of the largest full time development staffs in the industry - thus providing continuous development, customer requested enhancements and a stream of new products. Additional information can be found by visiting our web site located at http://www.BetterResults.com or emailing Sales@JustMyWine.com